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3 Things I Learned Last Week #1 – chatGPT & Marketing

Welcome to my weekly newsletter, where I share three things I learned last week. 

Every week, I consume various media, including articles, books, podcasts, YouTube videos, online courses, and more, to stay informed and continuously improve my knowledge and skills. 

I share my learning journey's most exciting and insightful takeaways in this newsletter. Please feel free to forward this along to friends.

“There’s nothing magical or mystical about writing, but it involves more than placing an existing document on an unreliable photocopier and pressing the Print button” ~ Ted Chiang

1. How AI is Changing Writing

The article I read: ChatGPT Is a Blurry JPEG of the Web

Key Takeaways:

Writing is a complex process that involves more than just pressing a print button. It consists in needing help to express original thoughts and ideas. AI-generated content is a superficial resemblance to human writing and cannot discover original ideas.

Using chatGPT to generate web content presents its own set of issues, as it can result in the repackaging of existing information. ChatGPT is a large-language model that can interpolate and paraphrase material from the web, but its accuracy decreases with larger numbers.

AI-generated content is a form of lossy compression, as it retains much of the information on the web in a more compressed format. Ultimately, AI is changing how we write, and we must decide how it should be used.

“If your work is not better than AI, then be worried.” ~ Reuben Ch’ng

2. AI is Not a Replacement for Marketers

The article I read: Will ChatGPT Replace Marketers?

Key Takeaways:

AI tools can free marketers from mundane tasks and help them focus on creating strategies and building relationships with customers.

However, AI cannot replace marketers because it cannot replicate human empathy and emotional intelligence.

AI’s usefulness lies in its capacity to analyze large data sets, but it needs to improve when it comes to the creative and emotional aspects of marketing. Therefore, AI can never replace marketers.

“Better is better than louder.” ~ Seth Godin

3. The Power of Passion and Sharing in Marketing

The article I read: Promo creep

Key Takeaways

As the years have passed, the amount of promotion has increased exponentially, yet it still needs to impact the success of various products and services.

In the search for success, is it louder that wins or something better? Why do some creations captivate the world while others don’t? What could be the key to success?

The answer lies in not focusing on promotion but creating something people genuinely want to share with others.

Thank you for joining me on this weekly learning journey. I hope you found the three things I shared insightful and valuable. Remember, continuous learning is essential for personal and professional growth, and I’m honored to be a part of your learning process.

I wish you a great week filled with new opportunities, growth, and joy.

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Thank you for being so supportive, and I’ll see you next week with more exciting insights to share!

Best regards,

~ Nathan

The author partially generated this content with GPT-4 & ChatGPT, OpenAI’s large-scale language-generation models. Upon developing the draft, the author reviewed, edited, and revised the content to their liking and took ultimate responsibility for the content of this publication.






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